Unitus Seed Fund invests in Villgro Innovation Marketing

April 11, 2012 Posted by Press Release, Unitus Seed Fund

Unitus Seed Fund is excited to announce that we’ve made our 4th seed investment in 2012 in Villgro Innovation Marketing based in Chennai!

Villgro Innovation Marketing (VIM) is building an innovative last mile rural distribution business starting in the South India state of Tamil Nadu. They are focused on distributing affordable, high value-add agriculture and dairy input products which increase the income of small and marginal farmers. They’ve created a low-cost, two-tier distribution system with feeder warehouses connected to village-based independent sales agents (called Village Level Entrepreneurs or VLEs) who also provide advisory services to farmers about how best to increase their crop yields.

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